How Ivrnet and Sinch ensure trusted communications for communities

Canadian communications software company Ivrnet helps organizations deliver time-sensitive messages at scale. Its clients range from municipalities to schools and utility companies, each needing to reach people quickly, through the channel they prefer.

These messages are often critical: payment reminders, boil-water notices, school-closure alerts, transit updates and more. Without a reliable provider, these messages risk being delayed or overlooked.

“Our clients need to reach people where they are with SMS, WhatsApp, voice or email and they want those people to be able to respond comfortably,” explained Jennifer McLean, VP of Operations at Ivrnet.

Powering safer multichannel engagement at scale

As Ivrnet’s customer base expanded, the complexity of managing multichannel communications required a partner with the scale and infrastructure to keep up. With Sinch’s APIs, Ivrnet enables its clients to send two-way SMS for safety alerts and incident reports, triggering payment and event notifications with higher response rates. They can also deliver real-time transit updates based on live schedule requests.

A trusted partnership

For Ivrnet, finding the right partner wasn’t just about infrastructure. It wanted a team that could grow with it and provide strategic insights, while placing user safety and trust at the core.

“We have our regular check-ins,” Jennifer said. “We have conversations about growth and development and what our business plans are, to make sure that Sinch knows what’s coming and how they can best support us.”

Looking ahead, Ivrnet plans to expand beyond North America and into new industries. With Sinch’s global reach, high safety and support, it’s confident the communications are ready for what’s next.